mini-retirement muses

Interesting thought flow about mini-retirement at Books Insanity Cupcakes: 4-Hour Workweek?

Skyriver’s Backhaul Upgrade

Working at one of the largest Broadband Wireless providers in California is exciting. What is even more exciting at times is seeing your hard work and efforts made public after years of execution.

We have just announced the completion of a huge, I mean really MASSIVE back haul upgrade to the network. I know that in a press release you can only say so much but this is a BIG deal, not just for a company of our size but for any of the competition. This is a leap-frog upgrade that takes Skyriver to the forefront in the space.

Here is the release:

Skyriver Communications Completes Major Upgrade of Backbone Network Infrastructure

SAN DIEGO, June 7 /PRNewswire/ — Skyriver Communications
(http://www.skyriver.net) has successfully completed its high capacity
backhaul upgrade in anticipation of its planned WiMAX rollout.

Through a strategic alliance with a world-class telecommunications
equipment manufacturer Skyriver has upgraded its backbone network utilizing
High Capacity licensed microwave backhaul. This upgrade will allow Skyriver’s
business customers to have on demand access to a High Capacity network with
greater than ever reliability and Quality of Service. President and CEO,
Saeed Khorami answers the question of what this means to Skyriver’s existing
and future customers, “Our customers have come to expect a certain level of
enterprise performance and this latest achievement ensures that we will
continue to deliver on our promise of reliable enterprise-grade service while
leading the way in WiMAX deployment.” Khorami also expresses his excitement
over this new technology as it “puts Skyriver in a great position to offer
fixed WiMAX across its expansive network footprint in California.”

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Paying for Privacy

I just finished reading an article that spoke about a Carnegie Mellon University study that showed that people are willing to pay more to buy from an online retailer who makes their privacy policy clear.

The results stated that “people were more likely to buy from online merchants with good privacy policies, as identified by Privacy Finder and were also willing to pay about 60 cents extra on a $15 purchase when buying from a site with a privacy policy they liked” So if you are an E-Tailor, spend a little time on your privacy policy, make it easy to find and you can charge a little more for your product.

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Do you need to solve a business issue?

Remember I have written an article 99 Business Tips that you may find very helpful.

Google Maps for Mobile Updated with GPS

I use a TomTom 700 GPS unit in my car because my Ford Explorer did not come equipped. I would never consider owning a car without GPS now that I have experienced the pleasure of driving with it. One of my favorite things is discovering new places to eat, I just punch in the food that I am looking for and the area of town, it takes me on a little drive and Bang! a new experience.

As you know I have the Blackberry 8800 and the latest version of Google Maps Mobile (1.5.1) has GPS support. All you need to do it press “0??? and the satellites quickly pinpoint your location within a few feet with a glowing blue dot. You can use it to get direction by choosing your current location as either the starting or the ending point and with fully updated satellite images from Google Maps this application is absolutely amazing.

Google has also announced that it will be providing traffic details for 30 major metropolitan areas so you will be able to see the traffic as an overlay to your directions. I am confident that they will soon be routing traffic based on traffic so that your phone will become a full featured navigator.

Visit Google Maps Mobile from your phone’s browser to download.

Googles Pay Per Action

PPC and PPA Advertising

Feel free to forward this tip to friends, co-workers, employees, customers or relatives who you feel might enjoy it or benefit from it. To subscribe to Brad’s weekly tips on line go to: www.bradslavin.com.

Are you wasting your money?
After two years of grad school and an MBA in Marketing I can share one truism of advertising. This is the fact that 50% of your advertising budget is wasted! The problem is that you just don’t know which 50%. Every business understands that in order to attract more customers that you need to advertise. Every business that has ever advertised knows that it can be a lot of money with very little return.

View, rinse, repeat

We have all done the traditional Yellow Pages Ads, small newspaper or trade publication advertising and perhaps you have even advertised on the radio or TV? The average prospects needs to hear a message seven or more times before they trust the brand and are willing to try the service. This means that you could be spending all your money without actually increasing bottom line. Businesses don’t maintain their advertising over the long haul if there is a disconnect between money spent and results.

Click Fraud is as high at 30%
This is where the traditional Pay-Per-Click services like Google AdWords or Yahoo Text Ads gained popularity, this way you bid an amount and you only get charged when someone actually clicks your link. Most advertisers believe that “the prospect has shown some interest, so I am willing to pay for them to see my product.” Advertisers like this because they only pay when a potential customer is in their hands, the trouble is that prospects or competitors are clicking and driving up your costs and you have a terrible conversion ratio. This is known as Click Fraud and it is a bigger problem than Google and Yahoo are letting on. It makes them money and costs you the advertiser money, this type of fox in the chicken coop system has been the subject of debate over the past few years.

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Freedom from 9-5

Word about 4hww is flying around fast indeed. I could find so many people, talking, discussing, interviewing 4hww and Tim Ferriss and getting back on the net about it all. For everyone sandwiched between 9 and 5, having their personal lives tossed around by work related deadlines, this book brings emancipation!

Editor’s Choice: Some insightful highlights of Tim Ferriss’ interview | ScobleShow: Videoblog about geeks, technology, and developers has Tim Ferriss live! Play the video and watch the highlights of the interview on ScobleShow.

In a time when courage is tested.

Alfred Adler states that – It is always easier to fight for one’s principles than to live up to them.

Manage time, manage life…

Spend less time senselessly working and more time meaningfully living is one among several gripping lines from Embracing the Four-Hour Work Week – Vagablogging. The author also happens to be the author one of the books recommended by Tim Ferriss as the Fundamental four of lifestyle design.

Tim Ferriss kicks off Publisher Seminar Series

this blog is hosting a series of publisher seminars and Tim Ferriss is opening it. Watch Tim Ferriss happen on the blog at Right Media Blog » Blog Archive » Publisher Seminar Series Kick-off with Tim Ferriss

E-Commerce – Look before you leap

There are significant advantages to having an E-Commerce section on your website which may include greater sales, customer retention and the ability to sell beyond your geographic limitations.

I want to dispel a myth and let you know that an E-Commerce store is not just for companies that sell products but they can and should also be used to promote services and other intangibles. This article will give you a brief outline of the benefits of trading on-line as well as how to avoid some potential trouble spots you may encounter. The goal is to provide you with some basic information that you can use to take your business and your services on-line. I will cover some of the options for creating a store next time, this article will be focused on the benefits and some considerations before you start.

  • Most of my clients already have a physical presence and have been doing business for a while so the lure of an online store is great, the fear of the unknown is even greater.
  • One great reason to take E-Commerce yourself is the ability to extend the reach of businesses that you can interact with. You are no longer confided to a geographic location. The whole world is a possibility. I have a client who runs a Photobadge.com business that has clients as far away as the Democratic Republic of Congo
  • Another client has started providing his Biotech services and some products online at Active Sight
  • The ability to accept orders 24/7 can create a competitive advantage.
  • By using on-line transactions, payments tend to clear faster and you may be able to eliminate the need for Net Terms. People are used to paying at the time of order.
  • Stock control will be easier since you can set up your database to automatically trigger stock re-orders.
  • You will be able to monitor sales and can use the data obtained to improve the selection of goods you offer for sale.
  • You can use your website as a catalog for new and existing customers. No more dead trees and lots of money saved in postage.

Setting up an E-Commerce site is ideally suited for businesses that have:

  • Clearly defined goods or services that do not need human involvement in the sales process
  • Standard prices for every sort of customer or software that can handle multiple tiers of client pricing
  • Products or services which are deliverable in a specific time

Before you start an on-line shop, you have to make sure that you have the resources and procedures in place to deal with orders. Among other things, you’ll need to decide

  • How to get your goods or services to the customers – logistics of shipping and tracking
  • How you are going to accept payments
  • Tracking customer information including credit card details secure and prove this to the customer
  • Publish your contact information clearly
  • Are there any regulations on shipping your product or providing your services in another state? How about to another country?

It is important to make sure that your on-line shop is able to deliver what the customer expects. If it doesn’t you risk damaging your reputation and could actually lose sales.
Even from this brief overview, you can see that setting up an on-line shop is not something that you should undertake lightly. You’re probably best to seek professional advice.

The Meaning of Forgiveness

There are always things in life that do not go as planned and I have learned from these trials and tribulations.

To forgive is to give as before.

If there is real forgiveness you will participate and really activate your life so that you give without holding back and live without regret.

4hww fanhood unlimited

4hww fan hood tests its limits in this blog. This guy plans to abstain from the Internet for an year but still hopes to make a living making websites. Interesting…read more at Smooth Harold | The Blog of Blake Snow: Book review: The 4-Hour Work Week

Google Knows Your Phone Number

By typing a residential phone number into a Google Search window performs a reverse number lookup can list your name, address and even a map of your address. The ease of access to this type of information is a huge privacy concern as well as just plain scary. Google has a mechanism to remove your residential listing within 48 hours.

Google Phone Book Removal

Travel Planning With a Visited Countries Map

I really love to travel, I find the experience of being in a new culture absolutely exhilarating.

I found a great that that allows you to create a map of the countries that you have visited. It really helps to put everything into perspective, I thought that I was well traveled but after seeing this map. I have some serious work to do. I am planning a trip to Turkey in June, but with the political upheaval I am not so sure that I am ready to go there. I have checked the government sites and it seems safe. As soon as I have made a choice I will update everyone.


create your own visited countries map

If you are interested in seeing some photos of places I have been check out my pictures of Croatia, Prague or China.

Google Apps for the Blackberry 8800

A few days ago I checked my Gmail with the Blackberry browser, it was easy to log in and navigate it was just a little slow accessing the site over http. Then in the top of the page I noticed a little link that said “Want Faster Gmail?” I clicked the link and it took me to http://www.gmail.com/apps and prompted me to download the Gmail Application for the Blackberry 8800. I clicked the link and after a few seconds it returned a 404 page not found error. I tried everything, even some alternate links that google search returned but they all failed.

I did a little more searching and found http://mobile.google.com which recognized the Blackberry 8800 and presented me with a download for Google Search, Google News, Google Maps, Gmail and Google Talk. Each one of these as a native application. Sweet.

Even though the 8800 is GPS enabled, Goolge Maps for Mobile is really a GPS application. It pulls the details from their server but it does not utilize LBS or location based services to determine your current information. But it is handy to get directions or maps – I was really hoping that the application would use the built in GPS.

The next application that I tried was Google Talk, I have actually been using this since I first got my BB and it is one of the must have Blackberry applications. You would not believe how often I send a quick message over Gtalk.

The whole reason for the download if you remember was actually the Gmail application I wanted to see if it would work as my personal mail alternative because my Blackberry mail account is tied to my Blackberry Enterprise server at the office. I want to make sure that I can keep personal and business mail separate. I think that it is just respectful to keep a split between personal and business.

Overall the application does make Gmail a breeze to use but there is no new message notification. I have read that I can do this with software from handango called Blackberry Alerts and I will update as soon as I know more.

At this point I am just jazzed to have ready access to the google services over the phone, it is just a ton easier than constantly opening a browser to search or check mail.

10 Reasons Why It Doesn’t Pay To Be The Computer Guy

Reason #10 – Most Of Your Accomplishments Are Invisible

The computer guy never hears anyone tell him, “I just want to let you know … everything is working fine!???

The reality is that people call the computer guy when something is wrong.

As a computer guy, if you work really hard to make everything work the way that it should, and things work fine, then people believe you don’t do anything. Everything you manage to get working correctly or do perfectly will forever remain unnoticed by computer users. They’ll only ever notice that you do anything when something isn’t working correctly, and you are called upon to fix it.

Reason #9 – Every Conversation You Have Is Roughly The Same

When the computer guy dares to mention what he does for a living, the typical response is, “I have a question about my home computer…???

Or when the computer guy first hears about a widespread problem within the computer network he’s responsible for, he can barely begin to assess the problem before a dozen other people call to report the same problem.

Or when the computer guy explains a certain process on a computer to a user who is incapable of retaining the process, he will inevitably need to reinstruct the user of this same process — indefinitely.

Reason #8 – You’re An Expert Of Bleeding-Edge Technology Products, Aren’t You?

The computer guy often finds himself in situations where someone is asking him for advice on a pending investment of the technological variety.

“I heard about (some hardware or software product) that can do (something desirable) for me. I brought you these (advertisements/reviews/printouts) because I wanted your recommendation. Which would you buy????

Although the inquiring person sincerely trusts the computer guy’s judgment over their own, in almost every instance the real objective of these meetings is to ensure their own immunity from making a risky purchase.

If it turns out to be a bad investment, and they cannot get (the hardware or software product) to do (anything desirable), then you will be their personal scapegoat — “But honey, the computer guy said I should buy it!???

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Tim Ferriss talk

I don’t want to just read about Tim Ferriss, I want to listen to him speak. And the search lead to this blog by Scott Allen. At the SXSW Interactive Festival, Scott got to hear Tim Ferriss’s talk on ‘The possibility of designing luxury lifestyles in the here-and-now without waiting for retirement’. Scott heard little, got impressed and read more. Later Scott got to capture 40 minutes of Tim Ferriss and here it is The 4-Hour Workweek – A Podcast Interview with Tim Ferriss. Listen and go ahead, design an NR lifestyle.

We all need a plan

I have a number of clients that are brick and mortar that I have been helping with the creation of a business plan. I have been using a really simple template to help guide them. This is really an easy to configure for almost any type of traditional business, it does not really translate well to more Internet centric business ideas.

I hope that you find this helpful.

1. GOALS AND OBJECTIVES
a. A statement of the goals of the company
b. A list of specific objectives and when they will be accomplished

2. PRODUCTS OR SERVICES
a. Description of the product line. If the company anticipates developing more than one product, how will the promotion and manufacture of one affect the other?
b. Proprietary position: patents, copyrights, trademarks and other legal and technical considerations.
c. Requirements of regulatory agencies
d. Comparison to competitors’ products
e. Break even analysis by product

3. UNIQUE COMPETITIVE ADVANTAGE
a. Management experience or skill
b. Product superiority or price advantage
c. Market advantages, such as a large contract with a major customer or supplier
d. Other advantages, such as proximity to a large market or proximity to labor, supplies, raw materials, energy, transportation or cheap land

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The Text Message Scam

In the United States we are not used to subscribing to services via our cell phone text messaging or SMS’s but in other parts of the world these services are prolific. I anticipate seeing scams like this being reported on this side of the pond very soon.

Watch the video and remember – Don’t loan your cell phone out to strangers.